Contra Contra or How I Lost my Marketing Mojo

This post(mortem) is a bit of meditation on the 2009 Contra, a wine I have utterly adored (we’ve just recently sold out) but has been, in spite of very favorable press, very favorable price, and a strenuous, if not Herculean marketing effort—we really pulled out all the stops on this one—a bit of a commercial [...] Read more and join the conversation...

“Vitischkeit” or The Doonish Problem

There is a problem, and it is somewhat unexpected, even counter-intuitive, if you will. When I blurt out to people that my company is not making any money, many tend to be incredulous. “The brand is so famous, you are so famous,” I will hear, and “the wines are better than ever.” [...] Read more and join the conversation...

Waiting for Godello: Bringing an Alternative Variety to Market

I’ve been a partisan of “alternative varieties” for a long time, partially because I am a non-conformist by nature, but also for two significant reasons: 1) I am convinced that so much of what has been planted in the New World is a result of an historical accident1 and/or a function of commercial expediency, not [...] Read more and join the conversation...

Doon to Earth (Redux)

My company, Bonny Doon Vineyard, is in some danger, perhaps some real danger if we are not careful, and by extension, so are my great and vivid dreams. Yes, the company has had its ups and doons over the years—a fire or two here, a plague of lethal bacterial-laden insects there, some less than favorable [...] Read more and join the conversation...

Terroir: My Spiritual Journey (Part 2)

In planting my new vineyard/garden/Eden in San Juan, I aim to bring something of real beauty into existence. But I also see it as an opportunity to connect myself to Nature—both the natural world and, more pointedly, my own essential nature. Read more and join the conversation...

Terroir: My Spiritual Journey (Part 1)

I’m a little nervous about characterizing my quest to produce a vin de terroir—a wine expressive of a specific place—as a “spiritual journey.” Any journey must be grounded in genuine action, but whither forward? Read more and join the conversation...

Everybody into the Pool! (The Romance of the Vine)

If one is looking for true originality in a New World wine, grape hybridization may well be the most rational way to proceed. But I have some nagging doubts about the potential brilliance of vinifera hybrids, and what might really be meant by “wine quality.” Read more and join the conversation...

Red Wine, White Wine, Blue Ocean

Real success in the wine business simply may lie in making real wine, and of course having the ability to communicate about this real wine you have somehow achieved. Read more and join the conversation...

The Bee’s Knees

Solstice 2010 has come and gone, and the year has started once again to wax, with an auspicious, adumbrating total lunar eclipse to boot, providing an excellent moment to reflect upon what’s behind us, and to look ahead with hope. Read more and join the conversation...

Theme and Variants: Élevage (Raising up) and Getting Doon

When I started making wine, I was little concerned about the future arc of the wine’s narrative; I wanted people to like them, so they would buy them and drink them now. But I have grown to embrace the beauty of natural, unmanipulated wines, and our the new Cigares are quite different from Cigares d’antan, and are capable of aging for a very long time. Read more and join the conversation...

BATAAN DEATH MARCH

BATAAN DEATH MARCH - Book Tour

PROVINCETOWN, MA
Winemaker Dinner
Monday, June 3rd
Central House at the Crown Restaurant
247 Commercial Street
Provincetown, MA 02657
(508) 487-1430
onlyatthecrown.com

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@RANDALLGRAHM

MINISTRY OF TRUTH

SPIRITUAL GUIDANCE

05_LCVElective Affinities

"Brilliant matchings of wine & literature"

CIGARE of the FUTURE | pg 253
with 2008 Le Cigare Volant ~
Réserve

More info on the Wines of
Bonny Doon Vineyard